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ERP Branding for Vendors and Implementation Partners

Give your ERP business an identity that makes its role in the software ecosystem clear. We develop positioning, logo design and visual rules for vendors and implementation partners, connecting the company with its products or services while keeping third-party brands in the right relationship.
Your company identity, with product and partner roles clearly defined.
Trusted by businesses across the US, UK and beyond.
Baraka Property Partners logo with an orange geometric star design to the left of the text.Tabana Grill & Nightlife logo text in gold font.MBNM company logo with stylized roof lines above the letters.Beatz Hire logo with stylized B and H inside a square frameMydoorfitters company logo in teal color.
Baraka Property Partners logo with an orange geometric star design to the left of the text.Tabana Grill & Nightlife logo text in gold font.MBNM company logo with stylized roof lines above the letters.Beatz Hire logo with stylized B and H inside a square frameMydoorfitters company logo in teal color.

An identity built around your business.

An ERP vendor is presenting software it owns; an implementation partner is presenting the work it performs around a platform. The identity brief must establish that distinction before deciding how products, sectors and services should appear. We review the business model and current materials to make the company’s own offer understandable.

For a vendor, that can mean showing how the platform and its modules belong together. For a partner, it can mean giving implementation methods and sector experience a stronger company identity alongside the vendor affiliation. Discuss your ERP branding project with an example of the product or service you sell, the current brand assets and the materials buyers use to evaluate it.

Get in touch
Get in touch
Logo
A primary logo, alternate lockup and icon for the places your brand appears.
Rules
Typography, colors and layout examples your team can use in new materials.
Files
Organized logo exports, source files and brand guidelines for handover.
Design the relationship between your brand and the platform

The visual hierarchy should show whether a platform name identifies your product or a third-party system your team implements. We work through those relationships in a representative proposal, company overview or product-family layout. Logo arrangements, typography and message order are considered together so the design supports the explanation.

Partner marks and product references follow the approved assets and usage requirements your team provides. Your commercial and technical owners verify affiliations and service descriptions during review. The resulting guidance gives contributors a practical way to present the company as the range develops, including where new modules or service lines belong.

One creative team.
Brand, web and sales materials.
A consistent starting point.

NexaFlow can carry the approved identity into an ERP website, solution presentation or proposal system. The company, product and partner relationships are defined once and used across those applications. We agree the initial outputs in the branding proposal, with development and complete document production scoped where needed.

Logo
Core identity and logo files
Phased
Delivery around your priorities
Design
Brand, web, decks and marketing
Review
Feedback through the chosen direction
Brand Identity
Logo files:
AI / SVG
Brand colors:
HEX / RGB
Typography:
Usage rules
Handover:
Ready to use

Make the company’s own offer visible in the sales material

A software-led business may introduce modules independently, while a partner may lead every document with the platform it represents. Both situations can leave the company’s own role unclear. We examine the existing names, visual hierarchy and proposition to decide which relationships the identity needs to explain.

The identity provides an agreed company position and visual structure for the actual business model. Examples show how a product range or service capability sits beneath the company brand, where platform references appear and how supporting evidence is presented. The handover includes the files and rules needed to create later material within that structure.

A separately scoped ERP website design project can extend the system into company, solution and partner journeys. The identity foundation keeps those pages connected through the same naming relationships and visual language.

How the identity works for your team

The identity

The logo and graphic system are developed around the company and the offer it owns. We test that identity alongside the platform and product references it needs to accommodate, making sure the business remains identifiable in detailed materials as well as in a simple company introduction.

The applications

A sector presentation, solution overview and implementation proposal can emphasize different information while using the same company and product structure. We define recurring visual and naming rules for those applications, helping the reader follow the relationship between the business, the software and the work being offered.

The guidelines

Your guide covers company and product arrangements, approved vendor references, diagram styling and document hierarchy. Examples show how to introduce a module or service without inventing another visual system. This gives marketing, sales and partner contributors a usable reference when preparing the next material.

The positioning

We establish whether the company’s value lies in its software, implementation contribution, specialist consulting or a combination of defined services. Approved project and product information supports that account. The position then directs the language and design, giving the identity substance beyond a recognizable vendor logo.

The rollout

A prospective customer needs to understand what your company provides and how it relates to the ERP platform under discussion. We prioritize applications that answer that question with a clear introduction and relevant evidence, giving the sales team a consistent basis for a more detailed evaluation.

Logo, visual identity and the rules to use them.

01
Logo Design & Identity Systems
We design a primary logo, alternate lockup and icon as a working set. Each has a clear role, from the full company name on a presentation to a smaller mark in a profile image or browser tab.
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02
Brand Guidelines
We document logo use, typography, colors and visual rules with application examples. Employees and outside suppliers have a reference for creating new materials from the same identity.
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03
Visual Brand Systems
We develop typography, colors, imagery and graphic elements together. The direction is shown on relevant materials so you can judge the identity beyond the logo.
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04
Rebranding
We review the current identity and the reason for change. Useful recognition can stay while messaging, visual rules or applications are updated. A fuller rebrand is considered when the business needs one.
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05
Brand Collateral
We apply the identity to the materials your team needs first. Core business-card, email-signature and social assets can sit alongside separately commissioned presentations, print and digital design.
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06
Brand Strategy & Positioning
We work through the offer, audience and reason to choose your business. That gives the identity a clear direction and the team a shared way to describe the company.
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What You Get

Your identity.
Ready to use.

You receive the core identity files and guidelines with the first applications in your project. We organize the handover for digital and print use and identify relevant font or image licenses.

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Primary logo, secondary logo (lockup) and icon mark
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Color palette with HEX, RGB and CMYK specifications
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Typography choices, hierarchy and licensing guidance
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Brand guidelines document (PDF)
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Business card design (print-ready)
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Email signature design
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Social media profile and cover assets
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All files in AI, SVG, PNG and PDF formats
01
Discovery call

We review your audience, offer and current materials. You tell us what is changing and where the identity needs to work.

02
Brand strategy

We establish the position and messages the identity should support, then develop a clear visual direction.

03
Concept exploration

We present two or three creative directions with application examples, so your team can compare the thinking before choosing a route.

04
Refinement

We refine the chosen direction through your feedback, checking the logo, typography, colors and applications as a complete identity.

05
Handover

We deliver the organized files and guidelines, then walk your team through the identity and the applications included in your project.

A new identity
or ongoing support.

Brand identity with logo design starts at $3,700. Choose a one-off project or monthly support for brand, website and marketing work around your team’s priorities.
Both options are here. Find the Perfect Plan for Your Business

Clear outputs, price and delivery milestones before work starts.
One-off project
Brand Identity with Logo
From $3,700
One-time payment
Logo design, colors, typography and guidelines, with the first brand applications your team needs to use. A one-off project with a defined handover.
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Full colour palette
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Primary logo, secondary & icon mark
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Typography system
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Brand guidelines (PDF)
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Business card design
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Email signature design
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Social media profile assets
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All files in AI, SVG, PNG, PDF
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Unlimited revisions
Schedule a call
Schedule a call
Retainer
Ongoing design support
$4,000/mo
Pause or cancel anytime
An ongoing design partner for decks, print and digital materials using your existing identity. We work through one active creative request at a time; new identity creation is separate.
Design using your existing brand:
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1 Active request at a time
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Deck & presentation design
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Existing-brand collateral
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Print design
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Digital design & email templates
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Revisions within agreed scope
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Dedicated account manager
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Pause or cancel anytime
Schedule a call
Schedule a call
Retainer
Brand and Webflow partner
$8,500/mo
Pause or cancel anytime
Ongoing design support plus agreed brand and Webflow work. Sales materials and larger website builds follow an agreed scope and milestones.
Includes Ongoing design support plus:
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Agreed Webflow design & development
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Planned Webflow updates
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Agreed landing pages & sales materials
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Web animations within agreed scope
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Bi-weekly strategy calls
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Dedicated Slack Channel
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Pause or cancel anytime
Schedule a call
Schedule a call
Retainer
Creative and growth partner
$12,500/mo
Pause or cancel anytime
Broader creative and Webflow support with a dedicated scoped SEO program and planned motion work. Priorities and production capacity are set with your team.
Includes Brand and Webflow partner support plus:
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Agreed creative capacity
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Dedicated, scoped SEO workstream
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AEO & AI visibility within SEO scope
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Agreed motion design & video scope
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Agreed social creative work
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Revisions within agreed scope
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Weekly strategy calls
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Pause or cancel anytime
Schedule a call
Schedule a call
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SEO
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Before you start your brand project

How does the branding brief differ for an ERP vendor and a partner?
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A vendor brief needs to explain the company’s software and the relationships between its platform and products. A partner brief needs to explain implementation, consulting or support alongside an accurate vendor affiliation. We establish the business model first, then design the logo, messaging and applications around it. Where a company does both, the identity shows how those roles relate.
Can we keep our company name and existing vendor affiliations?
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Yes. Retaining useful recognition can be part of the brief. We assess the existing company identity and the current affiliations, then identify which messaging, visual rules or applications need work. Your team supplies approved marks and usage requirements, and the final examples show how those references sit within the company system without requiring every element to be replaced.
Can you create an identity for additional modules or sector solutions?
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We can define how those names belong within the existing company and product structure, then show the approach in agreed applications. The review considers whether a module needs its own logo arrangement or simply a clear name and consistent visual treatment. Your product or service owners confirm what each solution contains, keeping the identity aligned with the current offer.
How is an ERP branding project scoped and quoted?
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We consider the vendor or partner model, number of company and product identities, third-party usage requirements and first sales applications. The proposal sets out the design work, review stages and handover, and we provide a fixed quote before starting. Additional modules, template libraries or rollout work receive an agreed cost and schedule change before the project expands.
Can you apply the identity to our website and marketing materials?
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Yes. We can carry the identity into a Webflow website, presentations, print and digital materials. These are separate production tasks unless included in your project. The same design team can keep the logo, typography and visual rules consistent across the applications.
What files and guidelines will our team receive?
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You receive logo files in AI, SVG, PNG and PDF formats, color specifications, typography guidance and a brand guidelines document. Application examples show how the identity works in your materials. We identify relevant asset licenses and explain how your team can use the files.
Is there ongoing support after the identity project?
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Yes. Ongoing design support is $4,000/month for decks, print and digital work using your existing identity. Brand and Webflow partner is $8,500/month for brand, website and sales-material work. Creative and growth partner is $12,500/month for broader creative, Webflow, dedicated scoped SEO and planned motion. Monthly retainers are flexible and can pause or cancel. We plan priorities and capacity with your team.
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Let’s talk about your brand.
Send your current materials and tell us what needs to change.
Contact us
Contact us